LIV LUX stands on the waterfront in Dubai Marina, looking out over the Arabian Gulf, and the plot sits beside the district's five-star hotel strip, with Le Royal Méridien, the Ritz-Carlton and the InterContinental as neighbours. Dubai Marina Mall and the Marina Walk promenade are inside the community, and Emirates Golf Club and TopGolf Dubai are a short drive inland. Sheikh Zayed Road runs along the eastern edge of the district, so the business areas and both airports are reachable without crossing the city, and Jumeirah Lake Towers sits directly across the road with its own metro station, offices and restaurants.